Author: carolinesoriano

video marketing on a phone screen

How To Use Video Marketing Effectively

The video has become among the most important marketing trends and is here to stay. Several companies now use video in their marketing efforts. Video entered content marketing, kicked off its shoes, and settled in. Videos on landing pages boost conversions by 80%. Indeed, that effective...

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the graphic designer designing a business logo

Essential Elements Of An Ideal Business Logo

As your business logo usually represents a customer's first impression of your business, you want to ensure that it is attractive and easy to recall. This article may guide you on what elements of a business logo you need to know. Without further ado, let's jump...

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small business owner working on her laptop

Best Graphic Design Tips For Small Businesses In 2023

Design is more significant than any, particularly for small businesses competing with more established brands with larger resources. Good design is now a necessity to succeed in a competitive society.  Lack of funding is one of the major problems that small businesses have. Lots of these...

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a pen and eyeglasses with an infographics background

How To Design A Good Infographic

Infographic design involves both art and data science. Though only sometimes appropriate, they can be an excellent resource for your audience if used correctly.  How Can You Say If This Infographic Design Is A Good Infographic? Infographic design is a good option for showcasing data, particularly data...

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woman holding a cup of coffee while reading business e-books

Steps On How To Make The Best E-Books For Your Business

E-books help businesses build consumer relationships. It helps reach marketing goals and increase consumer connections. It is also a helpful method in generating leads and proving your brand's worth when written for your audience. This article will show you some steps to create e-books. You must...

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