Social Media Strategy Tag

IGTV

IGTV and How You Can Use it to Your Advantage

Last Wednesday, Instagram introduced a new feature, Instagram TV (IGTV). The new addition to the popular social media platform, also available through its own app, allows users to create videos up to an hour in length and has dimensions specific for viewing on smartphones. How...

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Guide to Selecting Social Images

The Ultimate Guide to Selecting Social Images

We live in a very visual world. Social Media Today sited speaker Allen Klein, who stated that “80% of what people learn is visual.” Later they claimed, “Hubspot also reported, after analyzing 8,000 different posts from B2C and B2B companies, that Facebook statuses with images...

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5 Keys to Success in Social Media Marketing

With over 2.8 billion people active on social media, each platform has become oversaturated with information, making it more critical than ever to be able to break through the noise and capture your audience’s attention. Luckily, social media provides an excellent opportunity to get in...

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