At the beginning of a new calendar year, it is important to reflect on the previous 365 days. Likewise, we firmly believe in setting specific goals for the upcoming year as well. Our team put together a list of New Year’s resolutions for 2018 that...
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Chrome extensions: a marketer’s best friend. As a marketer, leveraging cutting-edge tools like Chrome extensions can make organizing, scheduling, and utilizing different strategies more efficient. We’ve compiled a few of our favorites online tools we use daily at ConceptDrop to make life a bit easier...
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Who doesn’t love unwrapping presents? Well, this season, we were excited to unwrap Spotify’s gift of reflection through their “2017 wrapped” feature. With the click of a button, this music streaming service can show you how many songs, artists, and genres you listened to...
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‘Tis the season. With Thanksgiving in the air, here is a list of our top five reasons marketers can be grateful: New trends Livestreaming and AR/VR advances have swarmed social media and technology. The capacity to capture and transmit images as they’re happening has...
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As Spotify and Hulu join forces to create a package for students and Apple rolls out its 10th version of an iPhone, there is a consistent push toward targeting the millennial demographic among most current business ventures. When approached by clients to design advertisements, work...
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Do you ever question why people are willing to pay hundreds of dollars for shoes that only cost thirty dollars to make? People aren’t buying Nike’s because they are comfortable, they buy them because of brand, and an emotional connection to the brand. The ultimate...
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More than one week later, how many of those companies do you still remember from Super Bowl commercials? The Super Bowl is one of the most popular days in the year for advertising. Forget about the game, consumers tune in just for the innovative ads that...
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Several years ago, Motiv Strategies set out to answer a question the design conscious have been seeking for quite some time: what is the true value of design?
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