Author: conceptdrop

Freelancer Spotlight: Mireia C.

Meet Mireia C., one of ConceptDrop’s creative freelancers. Mireia has been a graphic designer for more than eight years with an interest in art and design starting at a young age. “I got my first freelance gig when I was 16 years old, it wasn’t...

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IGTV

IGTV and How You Can Use it to Your Advantage

Last Wednesday, Instagram introduced a new feature, Instagram TV (IGTV). The new addition to the popular social media platform, also available through its own app, allows users to create videos up to an hour in length and has dimensions specific for viewing on smartphones. How...

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Time Management Techniques

Time Management Techniques

June 21st marks the summer solstice, alerting that summer is officially upon us. It also means we will be experiencing more sunlight than any other day of the year. Despite the fact we all have that same 24 hour period to utilize, some are stronger...

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Brand Consistency

Keep up the Pattern: A Guide to Brand Consistency

Every company houses a specific brand, but not all brands are created equal. One reason that some companies thrive over others is through successful brand consistency. Simply stated, brand consistency is when a business transmits their goals through what they produce (anything from logos, to...

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Guide to Selecting Social Images

The Ultimate Guide to Selecting Social Images

We live in a very visual world. Social Media Today sited speaker Allen Klein, who stated that “80% of what people learn is visual.” Later they claimed, “Hubspot also reported, after analyzing 8,000 different posts from B2C and B2B companies, that Facebook statuses with images...

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Artificial Intelligence

What is AI?

Artificial intelligence (AI) is a buzzword nowadays; but what exactly is AI and how are industries currently using it? The definition of artificial intelligence has morphed over time. In fact, according to CNBC, the first traces of AI date back to the mid-1950s with John...

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ReturnRunners

Case Study: ReturnRunners & ConceptDrop

“[ConceptDrop] allows me to offload tasks that fall outside of my area of expertise, so I can focus on other core areas of my business.” -CEO of ReturnRunners, Fara Alexander ReturnRunners is an on-demand service that returns unwanted items for you. By downloading their app, users are...

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Spring Cleaning: Logo Edition

When companies are slow to update their brands (i.e. in the form of logos, graphics, websites, posters, apps, etc.), it can hurt the company’s credibility. Branding is important because it is ultimately the first tangible aspect of a company for consumers to recognize. While some franchises...

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