The Beginners Guide It seems like artificial intelligence is everywhere we go. As an enterprise marketer, your job spans multiple functions and channels, so it’s crucial you understand what A.I. is and how you can use it. Artificial intelligence is everywhere we go. (Source: releventure.com) So, what...
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Amy C., a ConceptDrop copywriter, has always enjoyed writing, but struggled finding a job out of college as an aspiring novelist. “Getting into advertising and marketing seemed like the perfect way to use my craft to earn a living.” Her career of 18 years in...
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Skillshare is an online platform that provides individuals with the opportunity to learn new skills through instructional and demonstrative videos. These educational courses range in topics such as business, teaching, technology, design and more. The platform’s pricing is subscription based, just like Netflix or Spotify,...
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ConceptDrop Copywriter Jara K.’s love for words began from the moment she could put letters together. “Both my parents were very verbal people. My mom was an English and German teacher during her career and my dad was a newspaper reporter and editor. So books,...
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It’s essential to understand the difference between UX and UI in any field of business. Despite their simple titles, the difference between the two is a bit more complex and both work closely together to achieve a quality product or service. The following blog will...
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For businesses, one of the most important aspects of gaining success is also gaining awareness. Marketing your products and services is a crucial aspect to not only maintain current consumers but also receive new interest. One of the best marketing strategies, however, is not pulling...
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Laura L.’s first experience with design was through her father, a web developer back in 2000. During the summer after her sixth grade school year, Laura’s dad gave her the task of learning HTML within 24 hours. This lead to the creation of a website...
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This method of visually sharing and presenting information has been around since 1987 when PowerPoint was invented. Yet, even in recent years, good presentations are hard to come by and great presentations are even rarer. While the presenter and his or her speaking skills play...
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When it comes to presenting, there is arguably nothing more powerful that the ability to hook an audience. Presenters need to be able to create suspense, curiosity, and wonder. When done properly, we engage others in our conversation, and cause people to listen to what...
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Meagan’s enthusiasm for design began with an interest in HTML. She initially hoped to become a programmer, but soon grew interested in design after joining an art class in high school. “I learned that I could create visual stories and that I could also combine...
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